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Digital Design • UI • SoMe • Visual identity • POS



Passionate graphic designer with main focus on digital design, visual identity and branding.
I am based in Copenhagen and got my degree as a media graphic designer in 2012 from Copenhagen Technical School.



I have mostly worked with campaign visualisation - i.e. designing web content, newsletters, SoMe and POS. Often I start with a holistic point of view in order to design a specific campaign and work my way down to a specific look and design.  

At Matas e-commerce (2012 - 2017) I were part of optimizing the webshop design and UX in order to match the goal to be the biggest beaty e-shop in Denmark with international brands as Dior, Origins, L'Oréal, NYX, La Prairie, Lancome, YSL. Here I uptimised the brands online, created ads for campaigns and the visual content for newsletters.

In 2013 our team at Matas received  the E-Trade Price at FDIH

At Salonsupport A/S (2017 - 2018)  - a business selling professionel hair products to salons, I designed campaign material and POS focused on B2C for the salons. My main focus was Davines as I had the responsibility for creating all Danish POS material and be the assurance for the high standard. Moreover I produced campagin material for Dafni, Delilah, MoroccanOil and Topshelf4Men.

(2019 - now) Currently I am working as a graphic designer at Drømmeland, a Danish compagny selling beds, covers and interior to the bedroom. When I first started, the compagny had all their focuse on the idea to advise and sell better beds for people, but not enough on how to visualise their vision in marketing. Since I have been working on showing the high standard of the beds by uptimizing social media content, be part of coordinating photoshoot of the beds instead of showing 5 year old photos and have a consequent design line in POS, ads, and give more inspiration in newsletter.  

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